Why all digital marketers need Power BI as their data analytics reporting tool.
According to research, digital marketing was worth almost US$155.3 Billion in 2021. The annual compound growth is estimated to be 18.2% until 2028. Yet reporting is often one of the most challenging aspects of any marketing campaign. Hands up if you’re a digital marketer and struggle with reporting. 🙋 If you rely on spreadsheets to combine multiple data sources, chances are you’ve faced the frustration of being left with massive amounts of data that translate poorly to stakeholders. Sounds familiar? There are so many...